Flagship stores in NYC are a big deal. Many world-renowned luxury brands have their flagship stores on 5th Avenue. But also in SoHo and the Meatpacking District there are some notable flagship stores you should check out.
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Flagship stores act as showcases for the retailer or brand, working to draw customers into the brand for an experience more-so than just trying to make sales. Whether they’re high-end fashion stores or sporting goods, these stores offer something for everyone with an eye on fashion and design!
For a better overview I sorted the spots by 👉 most iconic flagship stores, 👉 flagship stores of luxury brands, here the 👉 sports brands, 👉 more fashion brands and all 👉 other flagship stores like the Harry Potter store.
These Are The Best Flagship Stores in NYC
In our ultimate guide, we’ll list the top Flagship Stores in NYC that you need to know about and how to make the most of your shopping experience next time you’re visiting the Big Apple.
01 Macy's Herald Square
This is the flagship of Macy’s department stores and it shows! At over 2100ft² this is the biggest department store in the USA! The 10 floors of shopping space have developted into a NYC icon for shopping over the past 150 years and as soon as you set foot through its doors, you will see why.
02 Saks Fifth Avenue
Saks Fifth Avenue flagship store, which is located in Midtown Manhattan, offers an experience like no other flagship store in the city. It’s one of the original stores responsible for helping to make fifth ave a must-visit shopping destination.
The flagship store is a whopping ten stories high and features everything from designer clothing to accessories to home decor. You’ll find all of the top designers at Saks Fifth Avenue, including Prada, Gucci, Versace, Dolce & Gabbana, and more! In addition to clothing, you can also find beauty products and services here, making it the perfect one-stop-shop for all your luxury needs.
The flagship store is often considered to be the most luxurious department store in New York City and offers an experience that is sure to please everyone who visits. With outdoor light experiences, and intricate displays adorning each floor of Saks, it’s no wonder why many consider it to be one of the must-visit store’s flagship stores in NYC.
03 Apple Store 5th Ave
The Apple Store in New York is an institution and is on the shopping list of many. The first thing that comes to mind is the Apple Flagship Store on 5th Avenue in Central Park – the glass cube with the illuminated Apple symbol is very much at the forefront of design.
Bloomingdale’s is an institution in New York. The brown shopping bags that you are sure to feel like you’ve come across a hundred times in New York are very well known. There is a reason for this: the selection is huge and really valuable.
05 Prada New York 5th Avenue
The Prada New York 5th Avenue flagship location is one of the most famous flagship stores in all of NYC. It’s located on iconic Fifth Avenue and is home to everything Prada, from clothing and accessories to luggage and eyewear.
This flagship store is enormous, spanning an impressive 23,000 square feet! You’ll find everything you need here, from everyday basics to exclusive collections that can’t be found anywhere else. The store is designed with a luxurious modern aesthetic and offers an experience that is sure to please everyone who visits.
When the Prada store initially opened this store in the late 1990s, it took over the old MOMA museum spot, making great use of the floor-to-ceiling windows to let in natural light. Now it’s the flagship store for Prada and remains one of NYC’s most popular flagship stores in NYC!
06 Salvatore Ferragamo Flagship Store NYC
Salvatore Ferragamo is an iconic Italian luxury brand with flagship stores in major cities across the globe. The flagship store in New York City is located two minutes away from the famous Saint Patricks Cathedral and offers everything you’ve come to expect from this world-renowned fashion house, including women’s and men’s ready-to-wear clothing as well as shoes, bags, watches, eyewear, belts and small leather goods.
Their flagship location on Fifth Avenue was designed by Peter Marino, who has also worked with Prada and Jil Sander, among other high-end designers. The experience starts on the outside of the building, where two illuminating banners guide your entryway into the Salvatore Ferragamo flagship store. Inside, you can expect an elegant and luxurious setting with marble floors, a grand staircase, warm lighting, and an abundance of mirrors.
If like high-quality fashion that is sure to make a statement, Salvatore Ferragamo is the perfect flagship store for you. With locations worldwide, it’s easy to find one near you, but their Fifth Avenue store in New York City offers something truly special.
07 Bottega Veneta New York Flagship
Bottega Veneta is a designer brand that you’ll definitely want to check out if you’re looking for high-quality, luxurious Italian products. This flagship store is located in the heart of Manhattan, on 740 Madison Avenue, and offers everything from handbags and wallets to clothing and shoes.
What’s unique about this flagship store is that it was designed by Tomas Maier himself – the creative director of Bottega Veneta. The goal was to create a space that would reflect the quality and luxury of the products offered within. And they succeeded – the flagship store is a beautiful mix of modern and traditional design elements, with an open layout that allows customers to explore all corners of the store.
Here you will find exclusive products and those that are only available for a limited time. A visit to the Bottega Veneta New York flagship store is always worth it!
08 Dolce & Gabbana
Dolce & Gabbana is another iconic Italian luxury fashion house with flagship stores in some of the world’s most famous cities. However, their flagship store in New York City is located off of 5th Avenue offers an experience that is truly unique to this location.
The design of the Dolce & Gabbana flagship store pays tribute to both Sicilian heritage as well as modern American luxury. Inside, you’ll find a variety of spaces, including a barbershop, beauty salon, and VIP area. You’ll also find two floors dedicated entirely to menswear and womenswear, along with accessories like handbags, shoes, sunglasses, hats, and more!
The beauty of the outside of the store cannot be ignored at Dolce & Gabbana’s flagship store in NYC, where you’ll find three floors of glass windows welcoming you into the flagship location. Inside the building, the design is opulent and luxurious with marble floors and intricate details, such as glass cases and artwork. If you’re looking for an Italian fashion experience like no other, full of luxury, delight, and high quality, the Dolce & Gabbana flagship store in NYC is where you need to be!
09 Burberry Flagship Store NYC
If there’s one designer brand that is synonymous with luxury, it’s Burberry. This prestigious brand has been around for over 160 years and offers everything from clothing and accessories to home decor. And their flagship store in NYC does not disappoint!
The flagship store is located at 9 E 57th Street and is a whopping 26,000 square feet. This flagship store offers everything you could want from Burberry, including the latest collections and exclusive designs. You’ll also be able to find products from past seasons here, so it’s the perfect place to shop if you’re looking for something that’s no longer available in stores.
In addition, this flagship store has a very sleek and modern design – it’s definitely one of the most beautiful stores on Fifth Avenue!
10 Louis Vuitton Flagship Store
All around Broadway you will find everything your heart desires – including, of course, the luxury brand Louis Vuitton. The popular classics are sometimes cheaper here in the US.
11 MLB Flagship Store
If you’re looking to visit a baseball paradise, the MLB Flagship Store is worth a visit. This massive flagship store has everything a baseball fan could hope for! With more than 10,000 square-feet and two floors of the most comprehensive in-store arrangement of MLB products, you’ll have a ton to look through at this store.
This flagship store is the perfect place to buy all of your favorite team gear, from hats and t-shirts to jerseys and bats. Plus, you can find exclusive products at the MLB Flagship Store that you won’t be able to find anywhere else, such as game-used and autographed merchandise, more than 10,000 caps, and even a Hall of Fame collection from Derek Jeter featuring autographed items.
If customization is important to you, you’ll have endless options as the customization station. This area allows you to personalize any socks or replica jerseys as well as share photos from their exclusive photo booth. The best part is the ongoing events happening at the location, with famous players, product unveilings, and other special events making an appearance.
If you’re a fan of Major League Baseball or just in the New York area, definitely consider visiting this flagship store! You’ll be able to find unique and exclusive items that will make great gifts for friends and family members. Plus, it’s a fantastic place for photos too!
12 NHL Flagship Store
Another flagship store in NYC you’ll want to check out is the NHL flagship store. This 9,000 square-foot flagship store brings together all of your favorite things about hockey, including jerseys, hats, and totes! The space was created with fans in mind – there are flat screens playing games throughout the entire flagship location. You can even watch ice skating while looking through men’s apparel or women’s apparel at this flagship store.
If you’re looking for something a bit more unique, you can choose from various products in youth, men’s, and women’s style, offering customization on their headwear, t-shirts, jerseys, outerwear, and more.
The NHL partnership with Fanatics and Lids provides an immersive retail shopping experience, where you can view unique artifacts from the Hockey hall of fame, along with exclusive merchandise that you can’t get anywhere else. When inside, you’ll be able to see real-time content from live games, NHL original products, and interactive displays for you to feel a part of the NHL legend.
If you’re a major hockey fan, don’t miss out on this flagship store! You’ll be able to find unique and exclusive items that will make great gifts for yourself or friends and family members.
13 NBA Store
The NBA Store on 5th Avenue is the mecca for all basketball fanatics! On several floors you can buy jerseys, hoodies and caps of all NBA teams.
14 Adidas Flagship Store New York City
When you think of flagship stores, Adidas is likely one of the first brands to come to mind. The luxury brand has flagship stores in NYC as well as global flagship store locations across Europe and Asia. Their New York flagship location opened in December 2016 and is situated near neighbors Gucci and Dior Homme, among other high-end fashion retailers.
The Adidas Flagship Store in Manhattan stands out because of its design concept that focuses around a clean steel frame with glass facades. This flagship store also features a LED sunroof that can change colors depending on what event or time it is outside, making visitors feel like they’re walking into something truly special each day! In addition, you’ll be intrigued by the innovative screen displays inside the store that provide entertainment and information about products, sports, and other important events
When you visit this flagship store, you’ll be able to find everything Adidas has to offer. This includes the latest in sportswear and sneakers, as well as a customization studio so you can create your own pair of shoes that match your unique style! For something special and dazzling, Adidas Flagship Store in NYC is one you won’t want to miss.
15 Nike Soho
Everyone is familiar with the Swoosh logo. Here, you can find your lifestyle items as well as sportswear and performance items. It’s a pretty big space and has multiple floors to shop from.
16 PUMA Flagship Store New York
PUMA is a German sportswear company with flagship stores all around the world. The flagship store in New York City is located on Fifth Avenue and offers an experience that is perfect for anyone who loves sports and fashion.
The PUMA flagship location spans two floors and offers a range of products for men, women, and children. You’ll find everything from clothing and shoes to accessories at this flagship store, as well as exclusive collections with top-rated athletes that you won’t be able to find anywhere else. The store can often be described as fun, youthful, and energetic, which is perfect for anyone who loves sports!
From the outside, you’ll be able to see the iconic Puma logo that lights up at night with triangle-shaped glass making a statement right at the entrance of this flagship store. Inside, you’ll find an open floor plan with bright colors and animated displays that are sure to excite! You can also expect an extensive range of services, including tailoring, shoe repair, kitting out your sports team in the latest gear from PUMA, as well as free Wi-Fi for customers.
17 Diane von Fürstenberg
Diane von Furstenberg is a designer who is known for her luxurious and stylish designs, and her flagship store on Fifth Avenue definitely reflects that. This flagship store offers everything from clothing to accessories to shoes for women, and it’s the perfect place to shop if you’re looking for something high-end and fashionable.
What’s great about this flagship store is that it has a very spacious layout, making it easy to browse through all racks. You’ll also find a wide variety of products here, including exclusive designs that are only available at this location. In addition, you’ll find plenty of her iconic colorful shifts, wrap dresses, and printed frocks throughout the store.
Located at 874 Washington Street, this flagship store in NYC is definitely worth visiting for any fashion-savvy woman. Did you know it? This flagship store was introduced in Sex and the City!
18 Alexander Wang Flagship Store New York
The designer Alexander Wang is big with celebrities and has had some of the biggest fashion shows. His products attracts big names and his clothing has a unique style. If you love the color black, then this is a store you should check out in SoHo. He’s one of the most influential designers in the fashion industry today.
19 Burton New York City Flagship Store
If you’re looking for flagship stores in New York City that have both winter sports and warm clothing in mind, look no further than the Burton flagship store! This popular snowboarding company is known as a designer of technical outerwear and accessories, keeping you warm even in the chilliest of weather.
Their flagship location is located on 69 Greene Street, which is in the Soho area of Manhattan. It’s a small store, but it’s jam-packed with everything Burton! You’ll find all of your favorite snowboarding gear here, as well as exclusive collections that you won’t be able to find anywhere else. Plus, each staff member is an expert on all things Burton, so they can help you find the perfect gear for your next snowboarding trip. You can even book a private shopping appointment with an expert shopper.
The Butron flagship store in NYC has a very industrial feel to it, making it the perfect place to shop for all your winter sports needs. You’ll be able to relax on their numerous seating areas to try on or try out any gear you might want to purchase. If you’re looking for high-quality snowboarding gear, make sure to check out Burton’s flagship store in Soho.
20 Woolrich NYC Soho Flagship Store
Another must-visit for anyone who loves cozy winterwear is the Woolrich flagship store in SoHo. This location has everything from classic woolen sweaters to trendy puffer jackets, as well as exclusive designs that you won’t find anywhere else. You’ll be able to find whatever you need at this flagship store, including boots, slippers, sandals, and more in this 4,000 square foot Wooster Street store.
In addition, this flagship store was designed with sustainability in mind – it uses recycled materials, and energy-saving LED lighting throughout the space. The goal of Woodrich’s flagship store is to provide customers with a shopping experience that is both dynamic and high-quality. Through their flagship store’s design and product offerings, it’s evident that they are committed to their customers.
Not only does the flagship store provide great shopping, but it also boasts a wonderful customer service team who can help you find whatever you might need while still providing an elevated experience for all of their shoppers! So, if you’re in the market for winter gear or just want to browse around, make sure to check out this flagship store! You won’t be disappointed.
21 Converse Flagship Store
If you like sneakers, the Converse flagship store is a must-visit! This location has everything from classic Chuck Taylors to limited-edition designs. In fact, this store was created to display the most extensive collection of limited-edition collaborations and in-season styles. Plus, there are interactive displays and opportunities for customization throughout the flagship store, allowing you to create your new favorite pair of converse.
This flagship store was designed with creativity in mind – it’s full of bright colors and fun patterns that will make you feel like you’re walking into a piece of art. In addition, you’ll be able to find exclusive products at this location, including one-of-a-kind collaborations with artists and designers.
Not only do they have great product offerings, but they also have a fantastic customer service team that can help you find whatever it is you might be looking for in your next pair of shoes. If you’re a sneaker lover, you’ll definitely want to check out this flagship store!
22 UGG NYC Flagship Store
UGGs are a must-have for anyone living in cold weather, and the UGG flagship store is the perfect place to find your new favorite pair. This location has everything from classic styles to seasonal designs, as well as exclusive products that you won’t be able to find anywhere else. This flagship store was designed with New Yorkers in mind – it’s full of all of the latest trends and styles direct from L.A.!
You’ll be able to find whatever you might need at this flagship store, including boots, slippers, sandals, and more in this 13,000 square foot Fifth Avenue store. Plus, they have a wide variety of colors and sizes so that you can always find the perfect fit. To keep up with the trend of cozy everything, Ugg has released an additional line of bedspreads, comfy towels, clothing, and accessories.
The inside resembles the calm and tranquility of a California lifestyle, with a huge window that looks out on the hustle and bustle of Fifth Avenue. The flagship store also features various amenities to make your shopping experience even better – you’ll be able to browse merchandise in comfort using free Wi-Fi or charge your phone while sipping complimentary coffee! So, if you’re in the market for a new pair of UGGs or just want to browse around and see what’s new, make sure to check out this flagship store! You won’t be disappointed.
23 Nordstrom Flagship Store NYC
The Nordstrom Flagship store in NYC opened in 2019 and is the first Nordstrom for women in the city. It was a big move because the area is already saturated with multiple department stores but it also shows how successful Nordstrom is becoming. Nordstrom Men’s store is located right across the street.
24 Dsquared2 Flagship Store
The Dsquared2 flagship store in NYC is an elegant, rustic flagship store. This popular clothing line is known for its modern designs and irreverent attitude! The flagship location in NYC features an open layout with chic fixtures and dark lighting.
Dsquared2 is one of the most well-known fashion labels in Europe, and they have expanded to North America with their luxurious products. So whether you’re looking for something trendy or classic, Dsquared2 has it all! Plus, if there’s anything on your wish list that isn’t available in stores, just let them know – staff members can help custom order your favorite products to fit and feel perfect for your measurements.
The Dsquared2 flagship store in NYC is located at 166 Spring Street in Manhattan. It’s hard to miss this building with its bold black exterior, making it stand out from the other buildings in the area. If you’re looking for an elegant flagship store that offers high-quality, luxury clothing, make sure to check out the Dsquared2’s flagship store in SoHo NYC!
25 REI SoHo Flagship
If you’re an outdoors type of person, then this store is for you. REI carries brands such as The North Face, Patagonia and Columbia. It’s a great place to buy camping gear or if you’re trying to manage the cold in NYC, you should come here to see their collection of winter coats.
26 FARM Rio Flagship Store
FARM Rio’s Flagship store in NYC is jam-packed with a gorgeous Brazilian style. This popular women’s clothing line is known for its bright, vibrant, and sexy designs, perfect for modern women. In addition, the creation of the store is inspired by Rio de Janeiro’s downtown, making the flagship store feel like you’re on vacation in South America.
FARM Rios flagship store in NYC features an open layout with modern fixtures and bright lighting. You’ll find FARM Rios products here, ranging from everyday basics to exclusive collections that you won’t find anywhere else. Plus, the staff is incredibly knowledgeable and can help you find the perfect outfit to brighten up your wardrobe.
This flagship store is located on 113 Prince Street near SoHo, and it’s clear that every detail of FARM Rios store design was intricately thought out. From the vibrant, front window to the entrance that was inspired by a Rio street, this flagship store truly brings to life all of FARM Rios designs. Plus, you can’t forget about the details inside the store, allowing you to experience the culture and flavor of Brazil.
27 Norrøna Flagship Store New York
If you’re looking for flagship stores in NYC that have high-quality winter sports clothing, look no further than the Norrøna flagship store in NYC! This famous Norwegian outdoor brand is known for selling functional jackets and pants, perfect for any chilly day.
Norrøna’s flagship location in New York City features an open layout with modern fixtures and earthy tones. You’ll find the Norrøna flagship location in New York City featuring high-quality winter sports gear inspired by the Norwegian mountains. Plus, the space was created with hanging out in mind, featuring couches throughout the store along with an espresso bar.
The flagship store has a very modern design that genuinely brings Norway’s breathtaking landscape to life. The flagship store’s fixtures are made of raw materials like leather and wood, making it feel cozy while still keeping its Scandinavian vibe. If you’re looking for cold-weather clothing for trekking, hiking, snowboarding, skiing, or mountain biking that is both functional and fashionable, make sure to check out the flagship store at 191 Elizabeth Street in NYC today!
28 lululemon Flagship Store NYC
If you’re looking for a flagship location that is as much about fitness as it is fashion, the lululemon flagship store in NYC has got you covered! Located at 5th Avenue, this yoga wear company’s flagship store offers an experience unlike any other.
First, they offer appointments, so you can either choose a day and time to shop in-store with an educator or book a mirror demo to experience their innovative smart home gym design. On top of that, they offer weekly classes led by local trainers and teachers to help you get your workout on, as well as events to learn, listed and have a voice. Unlike a regular store, the lululemon flagship store also offers additional interactive spaces such as their studio space, event space, lounge, and workspace, as well as the shopping area to purchase all of your favorite products.
The innovative design of this flagship store is what sets it apart from any other. From the moment you walk in, you’ll be able to see and feel that this flagship location is all about fitness.
29 MUJI Fifth Avenue
MUJI is a Japanese designer brand that is known for its minimalist designs and high-quality products. And their flagship store on Fifth Avenue definitely does not disappoint!
The Muji Fifth Avenue flagship store offers everything from home decor to clothing to stationery, and it’s the perfect place to shop if you’re looking for something unique and stylish. What’s also great about this flagship store is that it’s very spacious – you’ll be able to find everything you need without having to search through tons of racks.
In addition, the staff at MUJI are extremely friendly and helpful, so they can help you find whatever you might be looking for. So, if you’re in the market for some funky Japanese designs, make sure to check out the MUJI flagship store on Fifth Avenue!
30 Stephen F Flagship store
The Stephen F flagship store is the perfect place to shop for high-quality menswear. This flagship store offers everything from suits to ties to shoes, and it’s the perfect place to find a unique gift for any occasion. What’s great about this flagship store is that it has a very spacious layout, making it easy to browse through all products.
You’ll also find a wide variety of products here, including premier designs that are only available at this location. In addition, its unique, modern vibe is sure to please any man who loves fashion.
31 Capezio Flagship Store
This famous shoe company is known as a theatrical retailer that supplies high-quality products to dancers. The Capezio company specializes in dancewear such as shoes, apparel, and accessories, providing everything you need to perform at your best, whether you’re a beginner dance student or a part of famous products like the Rockettes.
The flagship location is located right smack dab in the middle of Times Square at 1650 Broadway! It’s easily accessible from all over Manhattan via public transportation or taxi. This NYC flagship store features an open layout with modern fixtures and bright lighting, displaying dancewear in all sizes and colors. You’ll find all of your favorite Capezio products here, as well as exclusive collections that you won’t be able to find anywhere else.
32 Harry Potter Store
Harry Potter fans listen up! The opening of the Harry Potter store in New York’s Flatiron District was celebrated with a huge media hype. Taste the famous butter beer, fly through London with Hagrid, or solve the mystery of how to reach Hogwarts School of Witchcraft and Wizardry after all (these are virtual reality tours).
The Harry Potter Store has been designed with a lot of attention to detail and should therefore definitely be on your itinerary if you are as fascinated by the stories of Harry Potter, Hermione Granger and Ron Weasley as I am!
33 Lamy Flagship Store
The Lamy flagship store is the perfect place to shop for high-quality pens and writing supplies. This flagship store offers everything from stationery to notebooks to desk accessories, and it’s the perfect place to find a unique gift for any occasion.
What’s great about this flagship store is that it has a very spacious layout, making it easy to browse through all products. You’ll also find a wide variety of products here, including exclusive designs that are only available at this location. In addition, its unique, bright, and modern vibe are sure to please any stationery lover.
Located on 452 W Broadway street, this flagship store is definitely worth visiting for anyone who loves writing supplies.
34 Daily Paper NYC Flagship Store
The Daily Paper NYC flagship store offers everything from stationery and notebooks to greeting cards and gifts. It’s the perfect place for anyone who loves writing supplies, and it has a very modern and fresh vibe that is sure to please any customer!
Located on 18 Delancey Street Street, everything about this building, from the outdoor architecture to the inside details, are impressive. The building itself is decked out in a gorgeous blue, and white pattern with the Daily Paper logo plastered on the side.
Once you walk in, you’ll find yourself in a bright, spacious room with products neatly displayed on white shelves against a light blue backdrop. There’s also an area where you can sit down and work on your latest project – it’s the perfect place to get inspired! You’ll find plenty of exclusive designs here that are only available at this location, so be sure to check it out!
These are the iconic flagship stores in New York that are worth visiting even if you don’t buy anything!
Flagship stores of world famous luxury brands
Here I have the best flagship stores of famous sports brands as well as those of the NBA, NHL and MLB for you:
More beautiful flagship stores of fashion brands
Other Flagship Stores:
NYC is home to many big brand names and their flagship stores, but a few stand out among the rest. Whether you’re looking for something high-end or fashionable, these flagship stores in NYC have everything from clothing to accessories to home goods.
What makes these flagship stores in New York so special is everything from the architecture to the interior design of these stores. So if you want to get the most out of your shopping on your next visit, be sure to check them out!
Where are the flagship stores located?
Most flagship stores are located along 5th Avenue and in the SoHo neighborhood. The Meatpacking District also has several flagship stores, most notably Diane von Fürstenberg. Personally, I am curious to see how Hudson Yards will develop. Shortly after the opening of the mall at The Vessel, some stores had to close.
Are flagship stores in NYC cheaper?
It depends: especially the flagship stores of sports brands like adidas, Nike or PUMA offer not only a large selection but also lower prices than comparable stores. The well-known luxury brands are not really cheaper. I have noticed that the stores that are not on 5th Avenue give discounts more often. This is also due to the fact that rental prices on 5th Avenue are among the highest in NYC.
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I'm a true New York fan! Not only have I visited the city over 20 times but also have I spent several months here at a time. On this blog, I want to share everything I have learned and discovered, so you can have the best time in the greatest city in the world.